As the housing market experiences a stall, the home renovation industry is on the rise, presenting a golden opportunity for entrepreneurs. 

The homeowner improvement and repair market reached $328 billion in 2019 and is estimated to reach $485 billion in 2023. Continued interest in home renovations comes on top of industry growth already caused by the pandemic as homeowners spent more time at home. 

There are numerous factors contributing to the growth of the home improvement industry. Franchising with Screenmobile allows you to tap into this growing market, offering top-quality home improvement services to your local community.

Updates to Older Homes

With more than 50% of US houses built before 1980, homeowners are seeking repairs and remodeling. Better functionality and livability were cited as the most important results for a remodeling project by 35% of consumers.

Screens experience wear and tear over time, making them less effective in the home. Durable materials and long-lasting results were reported by 22% of consumers as the most important outcomes for their remodeling projects. Screenmobile’s top-quality products and services enhance functionality and livability, enabling you to meet your customers’ needs.

Higher Project Budgets

Homeowners are spending more money on their renovation projects. In 2021, the share of homeowners spending more than $25,000 per project increased while the share of homeowners spending less than $25,000 decreased. 

As homeowners’ willingness to spend more on renovation projects increases, they may be open to purchasing better quality products or learning about additional services a business can provide. You can seize this opportunity to provide tailored solutions and superior products, leaving a lasting impact on your customers.

High ROI Projects

Homeowners want to make the most of the home renovation budget, so they may prioritize projects with the greatest ROI potential. This is especially true of homeowners looking to sell their house. 

The ROI of Your Home Remodel report from Today’s Homeowner listed garage door replacement, wood window replacement, and screened-in porch additions among the remodeling projects with the greatest ROI potential for homeowners. Screenmobile franchises offer products and services that boost home value, such as windows, porch and patio screens, and garage doors. 

Increased Home Security 

Home security has increased in importance among homeowners, and homeowners completing renovations spent 25% more on home security systems in 2021. Outdoor security upgrades also increased in popularity by almost threefold from 2015 to 2021. 

While the global home security market is expected to reach $84.4 billion by 2027, almost 40% of Americans do not have any home security measures in place. Screenmobile franchise owners can offer security doors and safety products to meet this growing demand and help customers feel safer at home. 

Seize Opportunities in Home Improvement!

Franchising with Screenmobile opens doors to the booming home improvement and renovation industry. Don’t miss this chance to turn your entrepreneurial dreams into reality! Contact us today to learn more about Screenmobile’s unique franchising model with no national competition.