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Top Questions to Ask a Franchisor When Considering a Franchise Opportunity


July 9, 2024


Franchising with Screenmobile, or any franchisor, represents an exciting step towards entrepreneurship. However, it’s crucial to arm yourself with the right information before committing. 

We’re rounding up some of the top questions to ask a franchisor during the franchise discovery process, including why it’s important to ask questions.

Why Should You Ask Questions During the Franchise Discovery Process?

Franchising is an investment of both your finances and time. Before taking a large step in your career, it is important to have as much information as possible. You are in the driver’s seat when investigating a franchise opportunity, and you should feel comfortable asking as many questions as you’d like. This process can help: 

  • Build Transparency: Asking detailed questions fosters a transparent relationship with the franchisor, crucial for long-term success and mutual trust.
  • Assess Fit: It helps you determine if the franchise opportunity aligns with your personal and professional goals, risk tolerance, and financial capacity.
  • Prepare for Commitment: Understanding all aspects of the franchise helps you prepare adequately for the commitments you are about to make.
  • Avoid Surprises: It reduces the likelihood of encountering unexpected challenges by clarifying all aspects of the franchise operation and support from the outset.

What Questions Should You Ask a Franchisor?

During the franchise discovery process, you should ask any question that is meaningful to you. There are no “bad” questions when exploring a franchise opportunity, so don’t hesitate to ask whatever is on your mind. A franchisor should do their best to thoroughly answer your questions or connect you with an existing franchise owner that can provide greater insights. 

Some common questions to consider asking when exploring the Screenmobile franchise opportunity include:

1. What is the Initial and Ongoing Financial Commitment?

Understanding the financial requirements of a franchise opportunity is paramount. Ask about the initial franchise fee, ongoing royalties, advertising fees, and any other expected costs. Knowing these details upfront helps you assess the financial feasibility and plan accordingly.

2. What Training and Support Will I Receive?

Screenmobile prides itself on providing comprehensive training and support to our franchise owners. Inquire about the training process, ongoing support, resources available for business operations, and how the franchisor assists in problem-solving.

3. Can You Provide Details on the Franchise Territory?

Clarify how territories are determined and what exclusivity you might have. Understanding your territory’s boundaries ensures you know where you can market and grow your business without internal competition.

4. What Are the Typical Day-to-Day Operations?

Knowing what your daily operations will look like can help you decide if this franchise aligns with your lifestyle and business aspirations. It also provides insight into the business model’s practical aspects.

5. Can I Connect with Current Screenmobile Franchise Owners?

Our team is happy to connect you with current Screenmobile franchise owners to give you a clearer picture of the business operations and the franchisor’s support. This process can also help verify the information provided by the franchisor and gain candid insights into the franchise’s challenges and rewards.

6. How Do You Handle Market Changes and Innovation?

Inquiring about how the franchisor adapts to market changes and innovations, especially in the home services industry, can signal their long-term viability and commitment to staying competitive.

Find Answers to Your Franchising Questions with Screenmobile 

By thoroughly questioning a franchisor during your discovery process, you ensure that your investment is well-informed. The Screenmobile team is ready to provide you with answers to help you feel confident in launching your own home services franchise. 

Ready to learn more? Contact our team today to learn more about the Screenmobile franchise opportunity!


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  • Ranked #100 in 2023
    Top Home-Based & Mobile Franchises

  • Ranked #23 in 2023
    Top Franchises for Diversity, Equity, & Inclusion

  • Ranked #64 in 2023
    Top Franchises for Less Than $150,000

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  • Ranked #100 in 2023
    Top Home-Based & Mobile Franchises

  • Ranked #23 in 2023
    Top Franchises for Diversity, Equity, & Inclusion

  • Ranked #64 in 2023
    Top Franchises for Less Than $150,000

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